This cat eye DIOR MissDior B1U H4A0 sunglass comes in a shiny dark gunmetal frame with grey lenses.

LuckyDior R1I sunglasses showcase a rounded shape with a vintage California spirit. The red acetate frame is distinguished by a play on transparency revealing a metallic aspect, adorned with a Dior by ERL signature on the temples.

The square, 70s-style frames, punctuated by the iconic “CD” signature, are now available in ivory, black or tortoiseshell- inspired versions.

Embellished with a fine gold-finish edging, lenses tinted in captivating shades of burgundy, blue or grey complete the couture look

Rarely, does a brand gain the status of a classic icon in such a short span of time. Rarely, if ever, does a brand turn around the economy of an entire region. Rarely, does a brand create a product line that becomes the darling of both the hoi polloi and the elite… and that brand, ladies and gentlemen, is none other than Christian Dior.

Supremely creative, and prodigiously
talented, the founder of this renowned couture house was born in 1905 in the small town of Granville in Normandy, France. Completely uninterested in the family business, Christian Dior’s artistic sensibilities were indulged to the hilt by his father who let him open an art gallery where he exhibited the works of the likes of Pablo Picasso.

Unfortunately, a family financial crisis during the Great Depression of 1930 put an end to this art gallery.
Not one to be daunted, Christian subsisted by selling his clothing sketches to various fashion houses. Fate however had other plans – World War II broke out and the master designer was conscripted into the army. 1942 saw the end of his stint in the army and the beginning of a truly glorious reign in the world of fashion.

He quickly joined the house of Lucien Lelong as Chief Designer along with Pierre Balmain. Talent attracts more talent – it was during this time that another fashion luminary worked with Dior – Pierre Cardin, whose name needs no introduction. In 1946, Marcel Boussac, the richest man in France at the time, recognised Dior’s remarkable talent and provided Christian with the financial backing to set up his very own couture house.

And The First Collection Is Out!

The first clothing collection comprising 90 pieces was released in 1947, a collection that was not only a stupendous success for Christian, but also put Paris back on the fashion map of the world.

That first collection created history in more ways than one…dress after dress wowed the audience even as Harper’s Bazaar editor-in-chief Carmel Snow reportedly exclaimed, “It’s such a new look!” The term ‘New Look’ soon became associated with Dior’s signature shape characterised by a below-mid-calf length, full-skirt, large bust, and small waist.

The post-war fabric restriction did nothing to stop Dior from using 20 yards of fabric in his dresses – an extravagance at the time. The wildly popular Dior perfumes range was launched in 1948. By 1949, Dior business made up 75% of France’s fashion revenues and a whopping 5% of the total French exports. In 1950 the brand put into action major expansion plans and branched into accessories like neckties, hosiery, furs, hats, gloves, handbags, jewellery, lingerie, and scarves. The licensing program for these accessories was another first in the fashion industry on the whole, a trend that is still followed by several top couture houses.

The brand was a huge hit overseas and by 1953, Dior had established stores in New York, London, Mexico, Cuba, Canada and Italy. By 1956, more than 100,000 dresses had been sold…an amazing achievement by any standards.

Hollywood recognition added more feathers to the Dior cap – Christian Dior exclusively designed Marlene Dietrich’s dresses in the Alfred Hitchcock film ‘Stage Fright’ in 1950, and actress Ava Gardner had 14 dresses created for her in 1956 by ace designer for the Mark Robson film ‘The Little Hut’.

The Legacy Of The Creator

While the Dior fashion express ran full steam ahead, the man behind the brand unfortunately went too soon. In 1957 a heart attack took him away from the world of fashion at the young age of 52 – an irreplaceable loss.

The brand was left rudderless for a while, and shutting down a major portion of the operations was on the anvil, until the French Chamber of Couture and the Government intervened – the House of Dior was too vital to the survival and growth of the French fashion industry.

Yves Saint Laurent, another soon-to-be icon in high fashion took over, and the brand began to get its bearings back. Laurent, in fact had been handpicked by Dior himself, to take over the reins of the brand once he himself retired. YSL rose up to the challenge of carrying on the Dior legacy. His very first collection after Dior’s death was a resounding success, and he was even hailed as a national hero.

Designer Marc Bohan replaced Laurent, and further reinstated the public’s faith in the Dior brand. His clothing was described as ‘conservative and elegantly wearable’ and was loved by high society figures including style diva Elizabeth Taylor who ordered 12 dresses from Bohan’s ‘Slim’ collection.

Dior haute couture also went on to be worn by such celebrities like Mountbatten’s daughter, the Princess of Monaco and others at Prince Charles and Lady Diana’s lavish royal wedding. In 1989, Gianfranco Ferré was made Chief Designer, and later in 1996, John Galliano took over the design department of Dior. 1998 saw the launch of the Dior Haute Joiallerie collection with the eccentric and supremely talented Victoire De Castallene as Chief Designer.

Dior today

While Marion Cotillard, Jude Law and Charlize Theron have featured prominently in Dior advertisements, other Hollywood stars like Lindsay Lohan, Jared Leto, Nicole Kidman, Brad Pitt, Mick Jagger, Demi Moore, Anne Hathaway and the like proudly flaunt their Dior clothes and accessories. Dior’s luxurious products go beyond clothing and accessories.

With style and quality whose appeal transcends generations, Dior truly is a legend.

Dior Eyewear

Dior eyewear speaks of taste, elegance and luxury like no other.

Unveiled at the Spring/Summer 2020 fashion show, the 30Montaigne sunglasses boast a bold style characterized by a square oversized shape. The acetate frame with a tortoiseshell pattern is adorned with a functional logo in gold-finish metal. A statement frame for a style that is unmistakably Dior.

The DiorSoStellaire4 sunglasses complete the DiorSoStellaire line with a feminine butterfly shape. The frame in graded blue acetate boasts a rounded structure, echoing the distinctive round bridge, along with a subtle gold-finish ‘CD’ signature featured on the temples.

As feminine as they are refined, the DiorSociety1 sunglasses feature an oversized butterfly shape. The delicate workmanship of the gold-finish metal studs around the rim of the lenses lends the model a touch of sophistication. The graded lenses transitioning from blue to pink round off the model to perfection.

The eyewear landscape has changed dramatically during the last decade. People have been sporting various types of shapes and shades, which probably would have made the earlier generations cringe. The evolution of design and styles in eyewear is something that’s been happening ever since eyewear became a fashion symbol and it looks like it’s getting crazier than ever.

Eyewear has become more of a fashion quotient, a style statement and an integral part of one’s identity. And when it comes to making an appearance, eyewear can be the ultimate game changer. There is no better accessory that can enhance your look while blending perfectly with your style, than an amazing pair of eyewear.

They simply add a hint of charm to one’s look, so why go with the same ol’ round, rectangle or cat eye? Or why even black, blue or transparent for that matter? Why not something more creative, something more artistic, something different, perhaps a tint towards the unusual?!

2019 has a lot in store for those who are interested to sport fashionable eyewear. With the wearers going all bold and unconventional with their choices, eyewear brands are doing their best to keep up with the demands and the competition. Get your new season shopping inspiration with this compilation of the most artistic eyewear designs. 

The Bling

Glitz, glam and glitter can never get old. From sunglasses to prescription specs, sparkly embellishments have taken centre-stage. They are alluring, appealing and attractive. Love them or hate them, but they will be noticed. These glitter goddesses are slowly and steadily taking roots in the market, and in people’s hearts.

Givenchy’s GV Shower  was one of the most dramatic pieces on the runway at GIVENCHY’s Spring-Summer 2019 show. Like the Podium jewellery line, this style is inspired by rain showers and is rendered in precious-looking materials, a metaphor for nature’s perpetual state of transformation. Crystal fringe sways around the face as the wearer moves, like shimmering raindrops. Created in a limited series, the GV Shower is available with clear or tinted gray lenses, and with adjustable nose pads for ease of wear.

Jimmy Choo, a brand that encompasses complete luxury, class and charm, has a few interesting things to offer. Audrey and Bee are both, bold and crystal plexiglass geometric shaped frames, uniquely adorned with hand set Swarovski precious gems. The Bee sunglasses have the additional feature of the glamorous CHOO metal charm attached to the temple tips.

The DONNA sunglasses are a new geometrical silhouette with chevron hardware detail on the arm. Innovative powdered glitter inlays enhance the frames presented in classic black, tortoiseshell, cherry, glittery silver and baby pink. Donna, is the ultimate combination of glamour and grace; style and sophistication; class and creativity.

The Bold

For those who like their glasses to be bold, stylish and flamboyant, Dior’s latest offering DIOR OBLIQUE is an accessory designed especially for the fashionista. With an ultra-modern styled frame that comes in a series of vibrant colours, the style has a unique personality of its own.

And those who like their sunglasses to be an extension of their flamboyant personality, DIOR OBLIQUE is sure to be a perfect addition.

DIOR CHROMA 2 is another star added to the Dior collection. The unusual lens shapes, and the gradient colours on the lens make Dior Chroma 2 the star that it is. Distinctive features, such as the absence of a bridge contrasting the top bar, and subtle detailing that enhance the temples, earns DIOR CHROMA 2 a place at the top of a fashionista’s list.

The Beauty

Technological precision when combined with the finesse of craftsmanship, create products that are so unique and distinctive, that they make a special place in the owner’s heart. Nina Mûr is one such brand that makes eyewear more than just an accessory – a piece of art!

Deseraiki, which means to deconstruct in Basque. The collection is a refined and matured display of models marked by consecutive nuances textures as well as materials. Continuing along the line of innovation and experimentation, the curves and overlays are inspired by the architectural richness of deconstructivism.

The iconic IZORNE DESERAIKI ICON from the Deseraiki collection truly stands out. With distinctive features, unique design and impeccable precision, this piece of beauty is totally worth your niche shelf.

Nathalie Original Bacterio Yellow Blue, from the Eighties’ second collection of the brand, is for those who just cannot stand the monotony of being normal. It is for those who like making heads turn behind them and surprising everyone around them.

Jean-François Rey is also one of those brands that likes experimenting with the designs and looks of an eyewear. Its Illusion-Sun speaks for this approach of the brand. This model is hard to miss with its very creative and quirky design.

We are sure to see a lot of these eyewear around in 2019. And we look forward to them getting even more creative over time.

After the successful launch of DiorClub1 Visor, House of Dior decided to launch another one in the same lane. Inspired by the same series of experimental artworks, ‘Les Tirs’ by Niki De Sain Phalle, these are up for grabs globally.

Referencing the pair the artist wore while carrying our her rifle-based performances, these eyewear models revisit the pilot form of masculinity. But the twist is their feminine details which are subtly added and loved by all. The eyewear models are clearly a statement accessory for the season of summer and are available in quirky colours. The models seem to extend around a cut-out frame, engraved with the star motif, a signature style of Christian Dior!

The LadyDior Studs sunglasses reinterpret the ‘Cannage’ design. The square-shaped front in thin black acetate is combined with temples adorned with the emblematic Dior motif, which is set with 112 gold-tone studs and the signature Dior logo.

Disover the LadyDior Studs, the new sunglasses from the house of Dior.  As seen on Jennifer Lawrence and Angelia Jolie featuring the cannage motif from the emblematic lady dior bag, they are embellished with golden studs recalling Maria Grazia Chiuri’s latest creations for a modern and sophisticated style.

The grey lenses ensure 100 percent UV protection. Crafted from tortoiseshell acetate, these sunglasses are embellished at the engraved temples with 112 round goldtone studs. This Italian-made pair reimagines the brand’s signature Cannage motif, inspired by wickerwork featured on gilded chairs that the famed founder installed in his Avenue Montaigne boutique.

Presented in Maria Grazia Chiuri’s Fall-Winter 2017-18 Fashion Show for the house. The DiorStellaire sunglasses have a casual look in which sophistication is to be found down to the last detail. As with their oversized square-shaped fine metal frame, quasi-flat lenses engraved with the intitals ‘CD’ and a bluish hue that evokes the season’s primary colour story.

Colour Palette: Gold frame with silver mirrored lenses, Rose gold frame with green lenses, Gold frame with blue lenses, Silver frame with rose gold mirrored lenses.

The “DiorStellaire1” sunglasses from the Winter 2017 Fashion show have a distinctive ample square shape and a lightweight feel. The ultra-thin gold-tone metal frame enhances the almost flat blue lenses.
The blue lenses ensure 100 percent UV protection.

Valentino! Oh La La! 

Valentino’s latest eyewear collection is already doing great on the charts and the Instagram pictures of the brand are clearly testifying the same. The eyewear models from the latest collection seem to be very much picked by the celebrities specially, VA4008. 
Revealing the essence of Valentino style and representing expressions of couture savior-faire, so totally made in Italy- these sunglasses are large, square shape and held together by functional, discreet studs, nylon profile and coloured lenses that create an unexpected effect.The slim temples, fixed to the frame front by a visible hinge, have acetate tips signed with iconic studs.

Dior! So Real Pop!

Dior’s Fall collection has been in the limelight since quite a while now. And the social media is evidently proving it. Featuring the model Ruth Bell, the campaign has been shot to reincarnate the very soul of Dior’s bold ideas. Photographer Brigitte Lacombe has once again collaborated with the how and the entire collection is conceived by Maria Grazia Churia.

The DiorSoRealPop sunglasses rework a Dior must-have style combining metal with some fine coloured lenses. The lenses ensure comfortable fit and complete UV protection.

Vogue- #ShowYourVogue

Vogue brings shades of retro with these sunglasses, welcoming the V-side of contemporary glamour. Curated exclusively by Gigi Hadid these sunglasses come with signature style.

Flaunting an intriguing key-hole bridge and linear temple, this extreme cat-eye shape makes seductive beauty look easy. Provocative lens-frame color combinations see on-trend transparent and white acetates paired with flat lenses in candy shades of pink, blue, red and orange, and total black or havana color options for stand-out attitude with a feminine feel.

Marc Jacobs- Unexpected And Unconventional!

Sophisticated and chic, Marc Jacobs latest collection brings Marc 162/s with three distinctly refined qualities: metal twist, double j and spotted Havana in a dramatic manner.

A rope texture in the form of a metal twist, inspired by the Marc Jacobs jewelry collection, accentuates these sophisticated acetate women’s sunglasses. The twisted metal bar lines the upper side of this soft square shaped frame and extends midway along the faceted temple, providing an elegant embellishment.

Roberto Cavalli, The Luxurious

Roberto Cavalli’s new collection has a special focus on details, with exclusive combinations of diverse materials for sophisticated and classy look. The collection comprises a variety of styles, meticulously designed and produced with luxury materials.

Model RC1049 is a clear cut, unfussy squared style with oversized temples sparkling with over 250 studs and crystals entirely crafted and set by hand.  An exceptional use of metals adds character to both fashion-forward looks and more contemporary styles with truly unique creations.

DiorSoRealPop:

The latest Fall 2017 campaign is a collaboration of the French photographer Brigitte Lacombe with the iconic brand, Dior, once again. The campaign shots capture sunglasses from the collection in bold new incarnations featuring model Ruth Bell.

The “DiorSoRealPop” sunglasses rework the must-have Dior design by combining fine metal with intensely coloured lenses. The gold-tone metal front and slender dark Havana acetate temples contrast with the bright yellow lenses for a lightweight, colourful and versatile frame. The lenses ensure 100% UV protection.

The colour scheme consists of popping colours: blue, violet, pink and yellow!

The photographer has done a wonderful job combining the Dior iconic sunglasses and a pop art them. Not to mention, but the celebrities are already loving these sunglasses. The Fall is here and the love for fashionable sunglasses is reaching new bars.

DiorSoRealPop sunglasses, with their pared-down frame, putting a modern spin on colour by using acid-hued lenses to see the world through a rainbow spectrum.

The iconic sunglasses have been shot differently this time in order to convey the message of pop art and style. The SoReal model from Dior is revisiting the colour themes and leather jacket faces in the looks combined by Maria Grazia Chiuri who has successfully incorporated this artistic styling for the ad shoots.

The eyewear collection curated sets its style different because of the various mix of materials used and flaunt a very sleep design that is not only chic but very comfortable. The most stylish accessory for fashionista has become much more stylish and the Instagram likes for this piece are making it evident.